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Job Responsibilities

  • Plan and implement SEO strategies to improve website ranking and traffic

  • Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.)

  • Conduct keyword research, competitor analysis, and backlink audits

  • Monitor daily performance metrics and prepare regular reports

  • Collaborate with the content and web development team to improve on-page SEO

  • Work towards generating quality leads and improving ad conversions


Job Requirements

  • Strong understanding of both SEO and PPC

  • Experience with Google Ads, Facebook Ads, and keyword research tools

  • Ability to handle campaign budgets and bidding strategies

  • Familiar with performance tracking tools like Google Analytics and Search Console

  • Good communication and reporting skills


Skills & Experience

  • 1 to 3 years of practical experience in SEO and PPC

  • Knowledge of tools like SEMrush, Ahrefs, Google Ads, and Google Analytics

  • Ability to analyze data and make result-driven decisions

  • Strong problem-solving skills and attention to detail

  • Capability to manage multiple campaigns independently

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